I'm an intuitive web designer, brand strategist, former engineer, and soulpreneur approaching website design through a holistic lens. My process is informed by my background in design & creativity studies, electrical engineering, and yoga, and supported by my years of experience in website design, communications and marketing.
I have a longstanding childhood passion for creating digital artwork in the universes of code.
I use design as a medium for transmuting my clients' inner magic and serving fellow soulpreneurs who wish to expand their business online. I love helping my clients navigate the online space with ease and clarity and organize their vision clearly into the digital space using design thinking and creativity.
I've recently rounded out my portfolio to include SEO, content strategy, and UI and UX design to make my web and brand design projects even more holistic.
When I'm not engaged with clients on bringing their businesses into the digital space, you can find me over at Happiness Sisterhood serving as resident tech expert, where I host a monthly Q&A for members.
♌︎ Leo Sun
♋︎ Cancer Moon
♏︎ Scorpio Rising
♍︎ Virgo Mercury
♍︎ Virgo Venus
♍︎ Virgo Mars
♌︎ Jupiter Leo
♒︎ Saturn Aquarius
♑︎ Uranus Capricorn
♑︎ Neptune Capricorn
♏︎ Pluto Scorpio
♌︎ Leo Chiron
♑︎ Capricorn North Node
Feel free to use this photo if you are featuring me on your website, podcast, conference or social
I provide turnkey web design & development services for small businesses.
Occasionally, I collaborate with other agencies to develop their client's websites from Figma prototypes in Webflow or Shopify.
Coordinated all internal and external communications of a 50-person research group.
Social media management (Instagram, Facebook, LinkedIn, Twitter), Newsletter management and Website maintenance.
I designed and built the entire CIRAIG website, from content strategy to branding to building the custom CMS on Wordpress.
I also managed a project for 2 years to build a massive open online course that now has over 1000 students registered on edX.
I worked with Jalon when the organization first got its first round of funding from the city of Montreal in 2017. We were a startup taking off into the world of sustainable mobility.
My role was to manage projects, as varied as they can be in a small startup team, from hiring to running carbon emissions models on vehicle fleets for the city of Montreal, to creating a design model for inclusive and citizen-centered mobility.
I had three different roles at ABB in Montreal & Washington, DC, from product sales for medium voltage electrical products, to government affairs, to representing on one of Quebec's largest utility accounts in the front end sales team.
My masters thesis was about linking creativity and the design thinking process to sustainable design tools like Life Cycle Assessment. My research was with the CIRAIG, supervised by professors Manuele Margni & Christophe Abrassart.
I did two action research stages in Fortune 500 firms where I led co-design workshops with a diverse group of actors to help them find creative sustainable product ideas.
You can read my thesis here.
HTML / CSS
with Asa Angel